Talk about lessons learned from watching the Video Music Awards. My last post was about knowing when to use social media. This one is about the opportunities to use it properly.
One thing I tell my clients when they talk about getting a new blog, twitter account, hopping onto Facebook or entering Second Life, it’s less about yourself and more about engaging these social communities you’ve entered. These mediums are great for discussing your product, service and getting your name out but know when you should pass the mic! Having your blog isn’t about promoting your all of the time, it’s best used when also highlighting related items, customer stories, or other people. Know when to pass the mic to someone, something more deserving.
If you haven’t a clue of what I’m referring to, see the video below: